Young, rich Americans don’t trust the stock market, so they’re turning to alternative assets

Yahoo! Finance/Jeannine Mancini/7-31-2023

cartoon of a hedge fund manager on the phone telling a client to buy gold

“Based on a survey conducted by Lansons, it was found that less than 10% of the entire American population has invested in alternative assets. However, among the younger generations, there is a more significant interest in alternative investments, with 30% of Gen Z and 25% of millennials either investing in such assets or possessing knowledge of platforms that facilitate these investments.”

USAGOLD note: One of the alternatives mentioned is gold.

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