How to buy gold – a step-by-step approach
Helpful guidelines for including gold coins and bullion in your investment portfolio

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Getting started with your gold purchase

Updated Q1-2023

Some complicate buying gold, but in reality, it is a relatively simple process. The following step-by-step guideline results from our experience helping thousands of investors make their initial gold investment. If you have questions at any point along the way, we welcome your telephone call. We think you will find our low-key, no-hassle approach conducive to making good decisions about gold and silver ownership.

1. Develop a good sense of the role you would like gold to play in your overall portfolio. For beginners, our Q&A section, What you need to know before you invest in gold, provides a quick and helpful introduction to gold ownership. This page is well worth your time. It will help you avoid some of the costly mistakes often made by first-time investors.

2. Decide how much of your overall portfolio should be committed to gold and silver coins and bullion. Investopedia, the well-known investor website, says: “An investor who fears that the U.S.’ trillions of dollars in debt and penchant for economic bubbles* point to a long-term downward trend for stocks and the U.S. dollar may devote 25% or more of his or her portfolio to metals and mining**. However, most traditional investors with more optimistic outlooks keep their exposure to this sector at less than 10%.” Similarly, we suggest a diversification between 10% and 30% depending upon your level of concern about the economy.

3. Match your portfolio choices to your objectives. Our two most popular portfolio inclusions at this time are contemporary gold bullion coins and historical gold coins (the low-premium, bullion-like variety that track the gold price). In fact, USAGOLD’s overall volume is split roughly 50%-50% between the two groupings. Each, for their own reasons, plays an important role in the portfolio. The reading material suggested in step one offers details in this regard. We invite you to contact our Order Desk to be referred to one of our experienced consultants for details.

4. Choose the right gold firm. You can probably imagine the horror stories we have heard over the years. It is surprising, though, how so many of these bad experiences could have been avoided with a simple background check at the  Better Business Bureau or by spending a little time with the right reading material like the suggestion made above.

Check not only its rating but the number of complaints lodged and how those complaints were handled. A consistent record of complaints can be a warning sign even if the company has managed to keep an A+ rating.

Ultimately, your choice of a gold firm can mean the difference between success and failure as a gold owner.

(Please see How to choose a gold company  – It might be the most important choice you make as a new gold owner.)

5. Make an informed decision. This website offers a significant amount of information on gold ownership to help first-time investors. It also offers news, opinion, and constantly updated market information to keep you posted after becoming an owner. We invite you to browse and get to know us.

Placing your first order with USAGOLD

1. Prepare a list of questions you would like to have answered by one of the firm’s expert gold ownership consultants.

2. Contact our Order Desk for current pricing and to have your questions answered.

3. Lock-in your order over the phone. It will be followed by an e-mail confirmation invoice for your records.

4. A second option is to visit our Online Order Desk, where you can choose from a full assortment of investment items, including modern gold and silver bullion coins and bullion bars, historic fractional gold coins, and historic U.S. gold coins. At our Online Order Desk, you can order confidently anytime day or night and on weekends.

5. Remit payment by wire or personal check.

6. Sit back and relax while we fulfill your order. In our nearly 50 years as a gold firm assisting thousands of clients, we have never failed to honor an agreed-upon price or to deliver metal as ordered in a timely manner.

*Please see: Two legendary central bankers embrace gold.

** Gold stocks should not be viewed as a substitute for real gold ownership in the form of coins and bars. Instead, stocks should be viewed as an addition to the portfolio after one has truly diversified with gold coins and bullion for safe-haven purposes.

Visit The USAGOLD Online Order Desk

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A word on USAGOLD – USAGOLD ranks among the most reputable gold companies in the United States. Founded in the 1970s and still family-owned, it is one of the oldest and most respected names in the gold industry. USAGOLD has always attracted a certain type of investor – one looking for a high degree of reliability and market insight coupled with a professional client (rather than customer) approach to precious metals ownership. We are large enough to provide the advantages of scale, but not so large that we do not have time for you. (We invite your visit to the Better Business Bureau website to review our five-star, zero-complaint record. The report includes a large number of verified customer reviews.)

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