Reliablity
USAGOLD-Centennial Precious Metals has always attracted a certain type of investor -- one looking for a high degree of reliability and market insight coupled with a professional approach that emphasizes guidance and individual needs over high-pressure sales tactics. It is not uncommon for sophisticated gold owners to comment how happy they were to find us after their experiences with other gold firms. From the first point of contact through the delivery of your orders, we think you will find, as have many thousands of clients before you, that you have chosen a firm with your interests in mind.

Market Knowledge
Our staff of experienced and knowledgeable gold brokers is the backbone of our business, and your personal link to the gold market. Our brokers are not simply order takers, but highly-respected commentators on the gold scene in their own right. Michael J. Kosares, the founder of this firm, is also the author of "The ABCs of Gold Investing - How to Protect and Build Your Wealth wth Gold," one of the most widely circulated, read and recommended books on gold ownership. The USAGOLD website is one of the world's top sources for both educational readings on the gold market as well as daily information on political and economic events as they affect the gold market and gold owners. It caters to over one million unique visits monthly. If you view gold ownership as a crucial aspect of your long-term investment plan, you will want to connect with a firm and individual brokers who share that commitment.

Pricing and Availability
Because of our many years in the business and industry contacts developed over a long period of time, we are able to share two important advantages with our clientele. The first is consistently competitive pricing on our gold coin and bullion line of products. The second is consistent availability even when others are having difficulty acquiring items. Of course, we cannot guarantee availability of an item like gold which is in scarce supply to begin with, but in 2008 and 2009, for example, when supply lines were pushed to their limit and others were turning away buyers, it was business as usual for us.

Service
Our staff, including the "back room," have been with us for a long time and know how to work with our high net worth clientele in meeting their individualized needs, working around travel plans, etc. We are not so large that we do not have time for you. You will find our fulfillment services among the best in the industry. From locking-in your order through tracking and delivery of your shipment, we make the experience as comfortable as possible. If you have questions, there will be someone available (during business hours of course) to answer them.

Order Flexibility
We routinely handle seven figure placements, but simultaneously do not have a minimum, so that you can test the waters if you like without going all-in. From the outset, you will develop an individual relationship with one of our brokers all of whom have ten years or more experience in the industry. You will not be forced into a junior broker tree, or handed off to a "closer." We are not a boiler room, nor do we make unsolicited outbound calls. Instead, our firm is steeped in the old world values associated with a strong client-broker relationship. We not only respect your privacy, we build relationships for the long term. We have high-net worth clients who have been with the firm since the 1970s.

Commonality
Commonality is probably something you would not expect to find as an attribute of a brokerage firm, but when it comes to gold it is an important one. Having a similar world view goes a long way in establishing the common ground essential to a good working relationship. For 38 years, we have resolutely advocated owning gold for asset preservation purposes. Admittedly, this philosophy does not resonate with all prospective gold owners, but if it does with you, we think you will find our firm a kindred spirit.

Reputation
There are only a handful of firms in the United States capable of handling seven figure orders both on the buy and sell sides. Of these, to our knowledge, only one has an A+ Better Business Bureau coupled with a flawless track record of zero complaints -- USAGOLD-Centennial Precious Metals.