Category: ClientInsights

A telephone call from an old client and friend

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‘Gold shone with the placid certainty of received tradition’

I had the happy occasion recently of receiving a telephone call from an old client and friend – a physician safely retired near the sea and alongside one of the South’s oldest golf clubs. It was good to hear from this student of the markets – one of life’s steady and thoughtful practitioners.  Back at the turn of the century, Doc foresaw much of what would happen economically in the United States and purchased what he considered enough gold to see him through it.

Vanity Fair’s Matthew Hart offers this masterfully written overview of those early years of the 21st century:

“An ounce of gold cost $271 in 2001. Ten years later it reached $1,896 – an increase of almost 700 percent. On the way, it passed through some of the stormiest periods of recent history, when banks collapsed and currencies shivered. The gold price fed on these calamities. In a way, it came to stand for them: it was the re-discovered idol at a time when other gods were falling in a heap of subprime mortgages and credit default swaps and derivative products too complicated to even understand. Against these, gold shone with the placid certainty of received tradition. Honored through the ages, the standard of wealth, the original money, the safe haven. The value of gold was axiomatic. This view depends on a concept of gold as unchanging and unchanged—nature’s hard asset.”

It was in that time frame, when gold was stuck in the $300 to $400 per ounce price range (a time not unlike our own when gold has been stuck in the $1200 to $1300 range), that Doc transferred roughly $500,000 of his net worth into gold coins. His goal, like most of our clientele, was not to become wealthy through gold ownership, but to protect the hard-earned wealth he had already attained. “I still have all the gold I purchased from you,” he said simply. “Every ounce of it. It’s now worth well-over $2,000,000. I want to thank you again for your book* and your advice. It made a great difference to me as you may have gathered.” (Ed note: At the interim top – the $1896 Matthew Hart mentions above – Doc’s holdings reached a value well over $3,000,000!)

“That,” I said, “is the kind of story we enjoy hearing around here, Doc. I’m happy for you. Happy gold could help you like it did.”

“We had some very interesting conversations back in the day,” he said with a chuckle, “and gold did for me what we thought it would, what you said it would.”

The conversation then drifted to other of life’s pursuits for both of us and ultimately to the purpose of his telephone call – a fresh gold transaction. We completed our business and I left the conversation with a strong sense of satisfaction. We get a steady stream of phone calls like Doc’s, but it is always good to hear real-life tales about gold’s role in preserving our clients’ assets.

The fact of the matter, though rarely discussed, is that gold ownership has as much to do with personal philosophy as it does finance and economics – though by that I do not mean to diminish the importance of financial markets, or politics for that matter, in our everyday lives. Things, though, do need to be kept in perspective and gold helps toward that goal – once one understands its true nature.

In many ways, gold ownership, as Doc would likely attest, is a rational portfolio decision that suits the times, but it is also a life-style decision. As Richard Russell, the late purveyor of the Dow Theory Letters once put it, “I still sleep better at night knowing that I hold some gold. If or when everything else falls apart, gold will still be unquestioned wealth.” And one that helps you sleep well no matter what happens on Wall Street or in Washington D.C.

–– Michael J. Kosares

* The ABCs of Gold Investing – How To Protect and Build Your Wealth With Gold (Please see link.)


This piece is an updated repost of an article that originally appeared in News & Views (our monthly newsletter) in July, 2015.

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Recent client testimonial

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“Thank you! It has been a pleasure doing business with your Company! You’ve treated the small investor (me) just like you would a millionaire. Best wishes, and I hope I can make some purchases in the future.” – L.W., Savannah, Georgia

We also treat millionaires . . . well. . . like millionaires – whether they admit to it or not [smile].

We receive unsolicited testimonials like L.W.’s routinely. Please see our Client Testimonials page for more feedback, and be sure to visit  the Better Business Bureau for even more in the way of FIVE-STAR reviews.  Don’t do business with any gold company until you have checked it out.

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The USAGOLD Website – A guiding light for current and would-be clientele since 1997

Welcome newcomers!  We invite you to kick back, stay awhile, do some interest-driven browsing

When the USAGOLD website was established in 1997, there was no Google, no Facebook, no I-Tunes, no Amazon. Instead there was just a handful of scattered websites trying to figure what this new technology was all about and how it could be used to some advantage.  We were among that group.  Our idea of innovation in those early days was two spinning globes on either side of the USAGOLD logo.  We marveled at it; considered it state of the art.  If you would like to witness that piece of technology in action, you can see it here at the WaybackMachine.  (Don’t laugh.)

But being among the first on the internet to have spinning globes was not our only achievement. We were also among the first to sponsor a Daily Market Report (1996), a Discussion Group (1997), Live Prices and Charts (2007) and a Mobile Website (2011) – to mention just a few of our ground-breaking internet ventures.  We await the next wave of innovation so that we can offer even more value to our regular visitors.

Through our 22-year presence on the world wide web, the philosophy underlying our website has always been a simple one – to act as a guiding light for our current and prospective clientele by providing a state of the art information portal coupled with a reliable and competitive brokerage service.  We had and still have no aspirations beyond that, and that pinpoint focus has paid dividends beyond anything we would have imagined in 1996.

From a humble beginning (When you visit the WayBackMachine, take special note of the number of visitors registered on our counter!) we have grown to over 600,000 visitors per month currently and there have been times when that count has been significantly higher. USAGOLD today remains one of the most highly referenced and visited web portals in the gold business. We once had a client tell us of visiting the Gold Souk in Dubai and being surprised that so many merchant stalls had USAGOLD on their computer screens. 

If you would like to gain a better understanding of what USAGOLD has to offer to you as a current or prospective client, the menu at the top of the page is good place to start.  For a full site outline including links and page descriptions. . . . . .

We invite you to visit our
Table of Contents

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USAGOLD – Quality service and pricing since 1973

USAGOLD ranks among the most reputable gold companies in the United States with several thousand clients and multi-millions in annual revenue. Founded in the 1970s and still family-owned, we are one of the oldest and most respected names in the gold industry. Our unblemished, zero-complaints record and solid reviews with the Better Business Bureau testify to the exceptional customer service and professional excellence which sets us apart from the competition.

USAGOLD specializes in gold and silver coins and bullion delivered to our client’s safekeeping. For over 45 years, we have resolutely advocated owning precious metals for asset preservation purposes rather than speculation. Admittedly, this philosophy does not resonate with all prospective gold and silver owners, but if it does with you, we think you will find our firm a kindred spirit.

When it comes time to pursue your first (or next) purchase, we invite you to learn first-hand why so many have chosen USAGOLD as their precious metals firm.

Call or drop us an e-mail.

1-800-869-5115
Ext#100
orderdesk@usagold.com

To end right, start right.
Choose the right portfolio mix with the right firm at the right price.
Choose USAGOLD – reliably serving physical gold and silver investors since 1973.
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USAGOLD’s Online Order Desk

Great prices. Quick delivery. All the time.
We invite your visit and participation.

Our Online Order Desk offers state-of-the-art transactional technology that allows you to order anytime day or night and on the weekends at current gold and silver spot prices from your desktop, pad or mobile device.  The items presented for sale are among the most popular with investors and are organized into four broad categories of investor interest:

Modern gold coins and bars
American Eagle • American Buffalo • Canadian Maple Leaf • Austrian Philharmonic • South African Krugerrand • Australian Kangaroo

Modern silver bullion coins and bars
American Eagle • Canadian Maple Leaf • Austrian Philharmonic • United States Pre-1965 Silver Coin Bag • Silver Bullion Bars • United States Morgan and Peace Silver Dollar

Historic fractional gold coins
British sovereign kings • Swiss 20 franc • Dutch 10 guilder • German 20 marks • Select inventory currently available

Historic U.S. gold coins
$20 Liberty • $20 St. Gaudens • $10 Liberty • $10 Indian • Graded $20 Liberty and St. Gaudens – Mint State 63, 64 and 65

If you haven’t visited our Online Order Desk as yet, we invite you to take a test drive. We are surprised by its instantaneous popularity and the large number of clients who have already placed their first order. 


An important note on Special Offers

For those among our regular clientele who like to participate in our Special Offers, the Online Order Desk presents a clear advantage.  Because the number of items available is almost always limited and orders are reserved on a first-come, first served basis, the online system provides the opportunity to secure your orders quickly and confidently at your convenience any time day or night.  As our regular participants already know, these offers can sell out quickly – often within 24-hours of announcement.  If you have not already registered, some advance planning might be in order.


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Better Business Bureau Five Star Review

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Recent Better Business Bureau Client Review

“When I first became interested in purchasing gold, I merely followed the advertising recommendation of a conservative national personality. This experience was not favorable, as the recommended firm seemed to be just another high pressure marketing boiler room, only interested in making a sale at the highest possible commission. Of course I was disenchanted, and thus lumped (unfairly) all gold brokers into the same category.

A few years later, my interest in purchasing gold overcame my earlier experience and I began seeking a trustworthy firm. As I researched various options, USAGOLD caught my attention. After a few weeks of following their website presence (the Live Daily Newsletter and their weekly video), I began a telephonic dialog with Jonathan Kosares. Recognizing that I was a novice, Jonathan patiently provided general precious metals background and technical information, while also directing me to various educational resources. Since I sought a long term relationship with a stable firm, and because of my earlier experience purchasing gold, my next step was to schedule a personal visit to USAGOLD’s offices in Denver. The meeting at USAGOLD was quite comforting and further instilled a deep sense of trust. . . All that I encountered underscored and reinforced USAGOLD’s unique history and competency with regard to gold and precious metals.

Over the next few months, I engaged in several significant transactions, and all aspects of those transactions could not have been better. I could not have been more pleased with the specific recommendations and pricing, strategies related to IRA/HSA alternatives, balancing exposures to both gold and silver, and the execution of shipping and delivery. I intend to be a lifelong customer, and to this day Jonathan is always available to share his knowledge of precious metals and his perspective on the markets. If you are looking for personal attention from a trustworthy firm that has decades of impeccable history along with a focused depth of expertise, you have found it in USAGOLD.” – R.N., 1/29/2017

Scorecard: 38 45  48 five star reviews. Zero complaints.
A+ rating. Accredited since 1991.

[Link]

USAGOLD Recommendation: The precious metals industry is unique in the financial industry in that it is not subject to oversight or regulation by third-party government entities like the SEC or CFTC. As such, marketplace forums and feedback sites often serve as a replacement for investors attempting due diligence. While several options can be found, by far the most impartial and least susceptible to vested influence is the Better Business Bureau. When looking at a company’s BBB profile, don’t focus solely on the rating. To be honest, pretty much everybody has an ‘A’ or ‘A+’ rating. What is far more important to assess is the number and nature of complaints, number and caliber of positive and negative reviews, longevity with the BBB, as well as the number of ‘stars’ given a company through the actual customer review system.

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Better Business Bureau Five Star Review

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Recent Better Business Bureau Client Review

“Before investing in gold I really didn’t have a clue about what or how much to invest in. I came across the USAGOLD website and found an excellent resource for both first time and seasoned buyers. My representative has always provided me with useful and trustworthy analysis related to the markets and trends that has further informed my purchase decisions. Transactions are timely and handled with a high degree of professionalism and integrity. I cannot recommend this company highly enough.” – Y.O., 5-14-2018

Scorecard: 38 45 48 five star reviews. Zero complaints.
A+ rating. Accredited since 1991.

[Link]

USAGOLD Recommendation: The precious metals industry is unique in the financial industry in that it is not subject to oversight or regulation by third-party government entities like the SEC or CFTC. As such, marketplace forums and feedback sites often serve as a replacement for investors attempting due diligence. While several options can be found, by far the most impartial and least susceptible to vested influence is the Better Business Bureau. When looking at a company’s BBB profile, don’t focus solely on the rating. To be honest, pretty much everybody has an ‘A’ or ‘A+’ rating. What is far more important to assess is the number and nature of complaints, number and caliber of positive and negative reviews, longevity with the BBB, as well as the number of ‘stars’ given a company through the actual customer review system.

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USAGOLD’s Mobile Website

Who says you can’t take it with you?
In fact, you can take the gold market everywhere you go.

Prices. News. Opinion. Charts.
And you can order gold and silver
on your phone anytime!

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Invest in gold and silver through a company you can trust

How to choose a gold firm
A quick guideline for beginning investors

It is surprising how many prospective investors simply dive into gold and silver investing without much in the way of a consumer inquiry. That lack of simple due diligence has ended up costing a good many investors thousands of dollars, and sometimes even hundreds of thousands, before the damage is detected.

Here you will find some brief but valuable guidelines to help you choose the right gold and silver company.

It might be the most important decision you will make on the road to becoming a gold and silver owner.

To end right, start right.
Choose the right portfolio mix with the right firm at the right price.
Choose USAGOLD – reliably serving physical gold and silver investors since 1973.

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Better Business Bureau Five Star Review

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Recent Better Business Bureau Client Review

“In June, 2009, I decided to make gold ownership an essential part of my investment portfolio. Based on the recommendation of financial professionals, and because I liked that they had been in business for so long, I contacted USAGOLD. After a thorough review of my financial goals and budget constraints, they provided me with a comprehensive set of suggestions as to which gold coins, and what quantities, I should consider. That advice perfectly addressed my investment needs and I have been a customer ever since. Over my years with USAGOLD, I have completed several transactions, both buying and selling gold. Each one was handled with the highest integrity, and the advice I received was always reliable, based on their extensive awareness of current and projected market conditions for gold. I recommend them without reservation. Do not make a decision regarding gold ownership without contacting them.” – Jack D., 1-31-2017

Scorecard: 38 43 48 five star reviews. Zero complaints.
A+ rating. Accredited since 1991.

[Link]

USAGOLD Recommendation: The precious metals industry is unique in the financial industry in that it is not subject to oversight or regulation by third-party government entities like the SEC or CFTC. As such, marketplace forums and feedback sites often serve as a replacement for investors attempting due diligence. While several options can be found, by far the most impartial and least susceptible to vested influence is the Better Business Bureau. When looking at a company’s BBB profile, don’t focus solely on the rating. To be honest, pretty much everybody has an ‘A’ or ‘A+’ rating. What is far more important to assess is the number and nature of complaints, number and caliber of positive and negative reviews, longevity with the BBB, as well as the number of ‘stars’ given a company through the actual customer review system.

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Introducing Our New Online Order Desk Department

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‘Collectible Coins’

We are pleased to announce the expanded availability of USAGOLD’s market leading offers of type sets, date runs, complete date sets, regional sets, and mint-mark sets of both U.S. and World gold coinage to our Online Order Desk, in a brand new section titled ‘Collectible Coins‘. These items can now be purchase anytime, day or night, via our secure, password-protected, live-pricing environment.

Contrary to the moniker ‘Collectible Coins’, many of our sets sell within a reasonable range of the spot gold value of the coins, and are typically offered at a discount to the cost of the coins individually. That said, items offered at this page are generally extremely limited in their availability, and represent unique, hard-to-find accumulation opportunities for heirloom-minded investors.

We invite you to peruse our current offerings. And, to commemorate the opening of this new section of our Online Order Desk, we’re offering some great, albeit short-lived discounts. All discounts expire Friday (9/21) at midnight! And check back often! New sets will be added all the time.

** $25 off any sets under $2500 **
** $75 off any sets over $2500 **

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Better Business Bureau Five Star Review

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Recent Better Business Bureau Client Review

“For more than a year now, I have been very concerned about an impending crisis in the financial markets and decided to diversify into gold coins. Thus, I visited a couple of high profile online-coin shops/discount dealers which advertise extensively over the internet and was immediately overwhelmed by the confusion and large spread in prices for the same coin. I also noticed that the BBB reviews of these firms were far from stellar with complaints about quality of the merchandise, spotted and/or marked coins, incomplete orders with substituted items, etc.

Since I was interested in a large order of several hundreds one-ounce coins, I got really concerned and realized that it is truly a wild world out there in the gold coin business. I needed to look for a trustworthy firm and went to the BBB. I immediately found USAGOLD which had received an A+ rating and had ZERO consumer complaint. I got in touch with Jonathan Kosares who immediately inspired me confidence.

I explained to him that I am a “safe-haven” investor not interested in a collection of exotic rare coins but rather in a Krugerrand-type of investment which ensures liquidity and price appreciation. After numerous phone conversations, Jonathan got a better understanding of my investment goals and slowly directed me towards pre-1933 certified coins which had added premiums currently at historic lows. He also explained to me, referring to the graphs on the USAGOLD website, that these premiums can typically reach values 2 to 3 times that of the underlying gold itself in times of financial crisis!

For someone like me, concerned by an impending meltdown of the markets, this was an ‘Eureka’ moment. Jonathan had truly identified – better than I could articulate myself – my investment goals. So far this year, I have made two purchases, the last one being very significant. Throughout, service was impeccable, delivery was fast and the coins were exactly as described. I could not be happier and I am looking forward to more purchases in the future, assuming the financial markets still hold…”

Scorecard: 38 45 48 five star reviews. Zero complaints.
A+ rating. Accredited since 1991.

[Link]

USAGOLD Recommendation: The precious metals industry is unique in the financial industry in that it is not subject to oversight or regulation by third-party government entities like the SEC or CFTC. As such, marketplace forums and feedback sites often serve as a replacement for investors attempting due diligence. While several options can be found, by far the most impartial and least susceptible to vested influence is the Better Business Bureau. When looking at a company’s BBB profile, don’t focus solely on the rating. To be honest, pretty much everybody has an ‘A’ or ‘A+’ rating. What is far more important to assess is the number and nature of complaints, number and caliber of positive and negative reviews, longevity with the BBB, as well as the number of ‘stars’ given a company through the actual customer review system.

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Why the gold ETF is the wrong vehicle for serious, long-term investors

Elliott Wave Trader.net/Avi Gilburt/Audio-Video

“Stay away from the ETFs. . . I’m hoping to give you some taste at least of how toxic these funds are and should not be seriously considered as long-term investment vehicles.”

USAGOLD note:  This 12-minute video is well-worth the time spent listening to it, particularly if you want to own gold and silver for safe-haven purposes.  The ETF, for the reasons Avi Gilburt outlines, is not the way to do it.  He describes in some detail the inherent dangers of owning gold and silver through ETF shares, and the full audio/video is highly recommended.  The best way to own precious metals is the old tried and true approach – physical bars and coins in your possession.  Gilburt, by the way, is not just an expert on Elliott Wave analysis, he is also an attorney.

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Better Business Bureau Five Star Review

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Recent Better Business Bureau Client Review

“Thank you so much for your high rating for USAGOLD, Denver. They were recommended by a close friend and I researched them on your website in Oct 2009 and have been in touch with them ever since. I am now in full trust with their extraordinary business of great integrity and expertise. I will always deal with them . . Again, thank you for your expert ratings.” – Elan C., 8-29-2017

Scorecard: 38 45 48 five star reviews. Zero complaints.
A+ rating. Accredited since 1991.

[Link]

USAGOLD Recommendation: The precious metals industry is unique in the financial industry in that it is not subject to oversight or regulation by third-party government entities like the SEC or CFTC. As such, marketplace forums and feedback sites often serve as a replacement for investors attempting due diligence. While several options can be found, by far the most impartial and least susceptible to vested influence is the Better Business Bureau. When looking at a company’s BBB profile, don’t focus solely on the rating. To be honest, pretty much everybody has an ‘A’ or ‘A+’ rating. What is far more important to assess is the number and nature of complaints, number and caliber of positive and negative reviews, longevity with the BBB, as well as the number of ‘stars’ given a company through the actual customer review system.

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Posted in ClientInsights, dailyquotes |

Better Business Bureau Five Star Review

––––––––––––––––––––––––––––––––––––––––––––––––––

Recent Better Business Bureau Client Review

“Thank you so much for your high rating for USAGOLD, Denver. They were recommended by a close friend and I researched them on your website in Oct 2009 and have been in touch with them ever since. I am now in full trust with their extraordinary business of great integrity and expertise. I will always deal with them . . Again, thank you for your expert ratings.” – Elan C., 8-29-2017

Scorecard: 38 45 five star reviews. Zero complaints.
A+ rating. Accredited since 1991.

[Link]

USAGOLD Recommendation: The precious metals industry is unique in the financial industry in that it is not subject to oversight or regulation by third-party government entities like the SEC or CFTC. As such, marketplace forums and feedback sites often serve as a replacement for investors attempting due diligence. While several options can be found, by far the most impartial and least susceptible to vested influence is the Better Business Bureau. When looking at a company’s BBB profile, don’t focus solely on the rating. To be honest, pretty much everybody has an ‘A’ or ‘A+’ rating. What is far more important to assess is the number and nature of complaints, number and caliber of positive and negative reviews, longevity with the BBB, as well as the number of ‘stars’ given a company through the actual customer review system.

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NEWS & VIEWS
Forecasts, Commentary & Analysis on the Economy and Precious Metals
Celebrating our 45th year in the gold business

June, 2018


‘Mphm!’
How cultivating a little disdain and a healthy gold diversification
can help you cope with the times

The June issue of News & Views is now out to subscribers.  This month we depart from our usual fare of charts, tables and numbers to offer something a bit more philosophical.

[LINK]

[FREE SUBSCRIPTION sign-up]

If you appreciate analysis that is a bit off the beaten track and concentrates on the long term merits of gold and silver ownership, you might appreciate receiving our monthly newsletter on an on-going basis. It is offered free-of-charge as a service to our regular clientele and an incentive to prospective clients.

Source: The Strand, November, 1921


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‘How to buy gold’ pages


How to buy gold coins and bullion
A step by step approach to help you start right
What you need to know before you buy your first ounce of gold
Some initial guidelines from one of America’s top gold experts
What you need to know before you launch your gold and silver IRA
Hedging economic uncertainty in your retirement plan

To end right, start right.
Choose the right portfolio mix with the right firm at the right price.

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Posted in ClientInsights, Today's top gold news and opinion |